WIN AN ALL-EXPENSES PAID BIKE ROAD TRIP TO LANGKAWI WITH SHELL ADVANCE #Advance2Langkawi

Shell Advance has another CONTEST for you folks out there. This time, simply whip out your smartphone or camera, or simply dig through your photo album and choose a photo of your most memorable road trip moment, caption it and share it on Facebook, Twitter or Instagram with the hashtag #Advance2Langkawi.

Based on the most creative entry, five lucky winners will be able to bring one riding buddy each to an all-expense paid 4-day 3-night road trip to Langkawi! The winner and the friend will get to ride their own bikes on the trip lubricated by Shell Advance, and fueled by Shell V-Power

I would suggest posting truly epic pictures. Something like in the photo above. The one below is subjective, not really epic road trip material...'tattoo angkatan tentera' type maybe....and I wouldn't recommend it. Unless you don't want to win of course.

To find out more about the contest terms and conditions, please visit http://www.shell.com.my/products-services/motorists/offers-and-contests/shell-advance-advance2langkawi-contest.html for details. 

PRESS RELEASE

WIN AN ALL-EXPENSES PAID BIKE ROAD TRIP TO LANGKAWI WITH SHELL ADVANCE

Kuala Lumpur, November 18, 2015 – Fancy an all-expense paid bike road trip to Langkawi with your riding buddy?

Then whip out your smartphone or camera, or simply dig through your photo album.  Choose a photo of your most memorable road trip moment, caption it and share it on Facebook, Twitter or Instagram with the hashtag #Advance2Langkawi.

Based on the most creative entry, five lucky winners will be able to bring one riding buddy each to an all-expense paid 4-day 3-night road trip to Langkawi!The winner and the friend will get to ride their own bikes on the trip lubricated by Shell Advance, and fueled by Shell V-Power.

This fun and rewarding Shell Advance #Advance2Langkawi consumer contest runs from now till December 31, 2015.

Shell Lubricants General Manager – Malaysia and Singapore, Leslie Ng, said that the unique consumer contest is to engage Malaysian bikers.

“We know how much bikers love to go on long rides and we would like them to share with us the key moments that capture their passion for riding.  From Shell, we would like them to experience our technologically superior Shell Advance motorcycle engine oil featuring our proprietary PurePlus Technology.  It promises to make every ride more enjoyable with no power loss mile after mile, no matter how far or how hard you ride,” he said.

Shell PurePlus Technology is a revolutionary gas-to-liquid (GTL) process that converts natural gas into crystal-clear base oil with virtually none of the impurities found in crude oil. GTL base oil delivers higher levels of cleansing and superior wear and corrosion protection. As a result, Shell Advance Ultra with PurePlus Technology is able to offer a clean start and deliver more and sustained power every time.

Leslie added, “Shell Advance Ultra with PurePlus Technology is the only motorcycle engine oil in the market that is made from natural gas.  It is a result of our long involvement in motorsport that has enabled us to transfer cutting-edge lubrication technology developed for race tracks to products for everyday use on the road.”

Shell’s Technical Partnership with Ducati which started in 1999 with the World Superbike Championship, was extended to include the MotoGP™ championship in 2003.  In 2014, Shell Advance signed a three-year deal to become the title sponsor of the Asia Talent Cup.

Shell has also renewed its title sponsorship of the Malaysia Motorcycle Grand Prix, having reached an agreement with Dorna Sports, the MotoGP™ rights holder, to support the FIM MotoGP™ World Championship and the Sepang International Circuit’s hosting of the Malaysia Motorcycle Grand Prix for the 2015 and 2016 championship seasons.

To find out more about the contest terms and conditions, please visit http://www.shell.com.my/products-services/motorists/offers-and-contests/shell-advance-advance2langkawi-contest.html for details. 

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LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY

Seven Malaysians who participated in the Shell Rimula global promotion contest held on 15th April 2015 to 15th July 2015 won a money can't buy experience. They were among the more than 180 participants from 19 countries who gathered in Budapest, Hungary recently not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 

Photo:Truckrace.org

The Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring. I WISH i was there. A taxi ride in one of those racing trucks would be fantastic. 

The seven Malaysians who made it to Hungary were Chong Kong Jam, Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li. Congratulations to the lucky winners.

PRESS RELEASE

LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY

Kuala Lumpur, November 16, 2015 – It was truly a money-can’t-buy experience for the lucky winners of the recent Shell Rimula global promotion contest.

The seven Malaysians; Chong Kong Jam,  Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li;  were among more than 180 participants from 19 countries who gathered in Budapest, Hungary recently. 

They were there not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 

At the end of the exclusive truck team experience Shell China were crowned the 2015 Shell Rimula Truck Racing Challenge Team Champions, and the overall Shell Rimula Truck Racing Challenge Country Champions was awarded to Shell Germany.

The bespoke Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring.

The Hungarian adventure was not limited to activities at the track. Guests were based in a premium hotel in the heart of Budapest from which they could explore the historic city and soak up the local atmosphere. In the evenings they were treated to an array of exclusive dinners hosted by Shell Rimula.

“The event was great opportunity for us to be able to bring our valued hardworking Shell Rimula customers together from across the globe for such a unique experience in this beautiful city. All of the competitors had the opportunity to experience first-hand what it takes to be part of a professional truck racing team, as well as see the teams in action in the Shell Hungary Truck Fest,” said Seow Lee Ming, Shell Rimula Global Brand Manager.

The 2015 edition of the popular Shell Rimula global promotion contest was held from April 15 to July 15, 2015 and was open to all customers who purchased Shell Rimula R4, R5 or R6 heavy-duty diesel engine oil as well as some other Shell Driveline products.

Ms Seow thanked the customers for their support in making the global promotion another overwhelming success and reaffirmed its commitment to work alongside them to achieve their business goals.

“The overwhelming response, especially from East Malaysia, is a clear indication of Shell Rimula’s market leadership in the heavy duty diesel engine oil category. We remain committed to ensuring that we work with these decades-long customers of ours and continuously help them deliver greater value to their businesses,” she said. 

Winner Mr Foo Kuek Hua, owner of a transport and logistics business in Kuching, was pleasantly surprised with his unexpected win. He further quipped, “I thoroughly enjoyed the well-organized trip, especially the unique and exclusive experience of being part of a truck racing event, and learning more about the technology behind Shell Rimula. I also had a lot of fun getting to know other fellow business owners as well as the Shell team, who were exceptional hosts too.  I certainly hope to win again in the future!” he said.

Shell Rimula understands that truckers have individual motivations that push them to succeed. Just as truck drivers around the world strive to be the best they can for their future, Shell Rimula is committed to constantly innovating, investing heavily to ensure its heavy-duty engine oils are tested in some of the world’s hardest working vehicles and toughest driving conditions. These learnings are then applied to benefit Shell Rimula customers and offer them one of the most advanced lubricant products available for all heavy-duty vehicles.

For more information on the latest Shell Rimula products, please go to www.shell.com.my .

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Shell Launches the Shell V-Power LEGO Collection - Now Available at Shell Stations throughout Malaysia

#ReadySetBuild - Shell officially launched its new Shell V-Power LEGO Collection at Sunway Pyramid today. This is an exclusive range of small LEGO sets that are based around Ferrari and Shell respectively. The collection was created in collaboration with Ferrari and the LEGO group and introduces six new models - four iconic Ferrari cars (with a tiny pull-back motor in them), a Finish Line and Podium set which includes a LEGO minifigure (minifig), and a set of the Shell Station modelled after the one at Ferrari's Foriano Circuit - Ferrari's private racetrack in Maranello. The Shell Station set comes with a Shell Scientist minifig. 

Tuan HJ Azman Ismail (pictured above, in the middle), Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd said that Shell are excited that through the Shell V-Power LEGO Collection, they can bring people together. He said that "Motorists, race fans, toy enthusiasts, children and adults alike (will) make Shell a happy pit stop for all. We believe that the simple act of building can be more meaningful and fun if shared with others. Our hope is for our customers to not simply build the Shell V-Power collection but form closer bonds in the process" 

He further added that many Malaysians had played with LEGO bricks when they were young. " So why not relive the good old days with friends? With the school holidays fast approaching, perhaps parents can spend more time with their children by building Ferrari collectibles and LEGO playsets" he added.

So how do you go about getting these unique, LEGO sets? You need a minimum purchase of RM40 of Shell V-Power and Shell FuelSave fuel or purchase a 4litre pack of Shell Helix motor oil. Once that purchase is made, you will be able to purchase one of the six LEGO model sets which are priced at RM9.90 and RM13.90. It is RM9.90 if you pump RM40 worth of V-Power 97 or V-Power Racing or buy 4liters of Shell Helix HX5 or 4 liters of HX7. You will have to fork out RM13.90 for each LEGO set if you pump RM40 worth of Shell FuelSave 95 or Shell Diesel.

There is also a limited edition Shell Tanker for RM9.90 with every RM40 pump of Shell V-Power or if you purchase either 4liters of Shell Helix HX5 and HX7. You can however get the Shell Tanker free if you purchase the 4 liter pack of Shell Helix Ultra engine oil. The Shell Tanker should only be available after the 13th of November 2015.

Speaking about the LEGO model sets release dates, the models were made available from the 1st of November 2015. The first Shell V-Power LEGO collectible sets have been released so far and new models will be released every Sunday - from the 1st of November 2015 to the 13th December 2015. It would be available at all Shell stations for purchase until 31st January 2016 or while stocks lasts.

Customers are also encouraged to share on Social Media (on INSTAGRAM) photos of their Shell V-Power LEGO models and their building moments (family bonding memories, friends building the sets. etc) by using the hashtag #ReadySetBuild and #my to the photos. There may be some interesting events coming on soon with regards to the photo sharing activities, so stay tuned folks.

Aside from the above, Shell is also inviting everyone to visit the Shell V-Power LEGO activity centres at Sunway Pyramid, Petaling Jaya on the 5th to 8th November 2015 and at the Gurney Plaza, Penang on the 12th to 15th November 2015 where they will get a chance to view half sized (1:2 scale) LEGO brick based Ferrari models as well as the full sized, 1:1 scale Ferrari LEGO model car. The half sized cars are larger versions of the four Ferrari cars which you can buy - the Ferrari F12 Berlinetta, the Ferrari F138 F1 car, the Ferrari 250GTO and the Ferrari 512S. But I like the full sized LEGO model of the Ferrari F1 car. It uses LEGO bricks for the body and aero bits, with a replica of the carbon fiber driver's tub, real suspension parts sticking out of the LEGO shell. Pretty interesting. Since it took 214,950 LEGO bricks and about 810 days to build.

There will also be roving trucks that will bring the Shell V-Power LEGO experience to the public with the life sized LEGO model of the Scuderia Ferrari Formula 1 Car too. The Truck will display the car in the Klang Valley, Ipoh, Melaka and other seclected locations throughout Malaysia. 

More information of the Shell V-Power LEGO collection as well as upcoming activities pertaining to this promotion could be found at www.shell.com.my/lego.

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Pump Shell fuel this Hari Raya Puasa and help underprivileged children in Malaysia

This Hari Raya, every liter of fuel pumped at any Shell station in Malaysia on the 14th, 16th and 18th of July 2015, Shell will donate 1 Sen (RM0.01) to help change the lives of underprivileged children in Malaysia.

Contributions raised will benefit children under the care of five (5) selected charitable organisations. So do lend a helping hand. Nothing too strenuous or anything like that. Just head towards a Shell station, and fill in some petrol or diesel. 

Press release

Shell fuels the futures of underprivileged children

this “balik kampung” season

The simple act of filling up your tank at a Shell station will go a

long way in making an impact on children’s futures

KUALA LUMPUR, 13 JULY 2015 – This coming Raya, Shell wishes to make the “balik kampung” journey more meaningful for Malaysians. On the 14th, 16th and 18th of July, for every litre of fuel pumped at any Shell station nationwide, the company will donate 1 cent (RM0.01) to inspire, empower and transform the lives of underprivileged children in Malaysia.

At the heart of this campaign are underprivileged children whom Shell is looking to empower with knowledge and skills to help them grow into independent, self-sufficient and well-rounded adults.

Tuan Haji Azman Ismail, Managing Director of Shell Malaysia Trading Sdn. Bhd. and Shell Timur Sdn. Bhd, shares the inspiration behind the campaign: “At Shell we make it our mission to make a positive impact to the wellbeing of our local communities. This season, the best gift we can give to the underprivileged children is the gift of a meaningful future. The reality is, to many of them, dreams such as finishing school, getting a job, or using their talents are out of reach given their current circumstances. Through this campaign, we hope to create a platform for Malaysians to inspire them to believe in life’s possibilities because they are not alone and there are a lot of people who care about them.”

With the support of customers, Shell aims to raise a minimum of RM500,000 through this campaign, which will then be distributed to five (5) selected charitable organisations. The money will be used to support development programmes that will encourage children to learn new skills and develop their fullest potential.

Contributions raised will benefit children under the care of: The Budimas Charitable Foundation, The Nasi Lemak Project, Yayasan Chow Kit, Persatuan Kebajikan Pendidikan Kanak-Kanak Miskin (Sabah) and Yayasan Kemajuan Insan Sarawak.

In addition to this, Shell, along with its selected charitable organisations, is developing a long-term programme which will allow Shell staff, their families, retailers and business partners to actively participate in the initiatives.

“We believe that every contribution, when joined with the rest of the community, will make a real difference in the lives of these children. We hope that the simple act of filling up your tank will make your travel home more meaningful and also inspire you to share this charity drive with your family and friends,” added Tuan Haji Azman.

In the spirit of sharing this festive season, Shell is also encouraging the public to participate in a fun, light-hearted online challenge to help raise awareness about Shell’s three-day charity campaign. Simply known as #pump141618, popular bloggers and personalities have started the challenge of “pumping” or doing push-ups for underprivileged children in Malaysia and in turn, are tagging their friends and loved ones to take on the challenge. This charity campaign is also supported by FlyFM, OneFM and HotFM.

For more details, please visit www.shell.com.my/pump141618.

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News: 2016 SHELL ADVANCE ASIA TALENT CUP REGISTRATION OPENS ON JULY 1

Not really into motorcycles, but I've decided to run this piece in order to help out Shell in finding new talents for the upcoming 2016 Shell Advance Asia Talent Cup. 

2016 SHELL ADVANCE ASIA TALENT CUP REGISTRATION OPENS ON JULY 1
Opportunity for talented young riders to enter competitive road racing

Kuala Lumpur, June 30, 2015 – Dorna Sports SL has announced that the 2016 Shell Advance Asia Talent Cup (SAATC) application period will open on July 1, 2015 and talented young riders born between January 1, 1995 and February 1, 2003 are invited to apply for selection.

Riders from Asia, Australia and New Zealand are eligible to apply during the enrolment period from July 1 to August 15, 2015.

The 2016 pre-selection event will be held at the Sepang International Circuit from October 20 and 21, 2015, before this year’s Shell Malaysia Malaysian MotoGP™. Successful applicants will be involved in one of the most exciting motorcycle race series in the world, which will be entering into its third season in 2016.

Five Malaysians are competing in this year’s SAATC.  They are Adam Norrodin, 17, Azroy Anuar, 16, Fakhrusy Syakirin Rostam, 19; Helmi Azman, 16, and Shafiq Rasol, 19.

Launched in 2014, SAATC is designed to help bring through and develop the best young riding talents in the region, and act as a feeder series to the world of motorcycle racing. It aims to give riders from Asia, Australia and New Zealand a formal path into competitive road racing, to help further their careers and skills.

SAATC is run by Dorna Sports, the organisers of the MotoGP™ World Championship, the eni FIM Superbike World Championship and the FIM CEV Repsol; and co-organiser of the MotoGP Red Bull Rookies Cup. It is co-managed by successful talent scout Alberto Puig who was responsible for nurturing such talents as Casey Stoner and Dani Pedrosa and leader of the acclaimed MotoGP™ Academy.

Dorna CEO Carmelo Ezpeleta commented: “We are delighted to be launching the third edition of the Cup, a project designed to identify and develop the best young Asian talent, and make the sport more accessible to future riders. Already we have seen how positive the impact of the Cup has been over its first two seasons, and thanks to the support from Shell and other sponsors, we believe that soon it will bear fruit on the World Championship stage. You just have to look at the competitiveness of the racing to see that we are working in the right direction.”

Andrew Hepher, Shell GM Marketing B2C, added: “Shell is at the forefront of innovation for lubricants in premier international motorcycle sport. By introducing new developments such as Shell Advance Ultra with PurePlus Technology – as used in the Asia Talent Cup - we are providing riders with the most technologically advanced engine lubricants, giving them the best tools to turn their potential into performance.

The Shell Advance Asia Talent Cup shares this philosophy, seeking to develop, train and educate young riders from the rich talent pool that exists in Asia, giving them the best chance at the start of their racing careers to unlock their potential. Shell Advance is extremely proud of its commitment to this programme as it now enters the third season recruitment drive and continues the search to find the next talented crop of young riders and potential future world champions.”

For more information on the Shell Advance Asia Talent Cup, please go to  www.asiatalentcup.com

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