Showing posts with label shell lubricants. Show all posts
Showing posts with label shell lubricants. Show all posts

LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY



Seven Malaysians who participated in the Shell Rimula global promotion contest held on 15th April 2015 to 15th July 2015 won a money can't buy experience. They were among the more than 180 participants from 19 countries who gathered in Budapest, Hungary recently not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 


Photo:Truckrace.org

The Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring. I WISH i was there. A taxi ride in one of those racing trucks would be fantastic. 

The seven Malaysians who made it to Hungary were Chong Kong Jam, Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li. Congratulations to the lucky winners.



PRESS RELEASE
LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY

Kuala Lumpur, November 16, 2015 – It was truly a money-can’t-buy experience for the lucky winners of the recent Shell Rimula global promotion contest.

The seven Malaysians; Chong Kong Jam,  Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li;  were among more than 180 participants from 19 countries who gathered in Budapest, Hungary recently. 

They were there not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 

At the end of the exclusive truck team experience Shell China were crowned the 2015 Shell Rimula Truck Racing Challenge Team Champions, and the overall Shell Rimula Truck Racing Challenge Country Champions was awarded to Shell Germany.

The bespoke Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring.

The Hungarian adventure was not limited to activities at the track. Guests were based in a premium hotel in the heart of Budapest from which they could explore the historic city and soak up the local atmosphere. In the evenings they were treated to an array of exclusive dinners hosted by Shell Rimula.

“The event was great opportunity for us to be able to bring our valued hardworking Shell Rimula customers together from across the globe for such a unique experience in this beautiful city. All of the competitors had the opportunity to experience first-hand what it takes to be part of a professional truck racing team, as well as see the teams in action in the Shell Hungary Truck Fest,” said Seow Lee Ming, Shell Rimula Global Brand Manager.

The 2015 edition of the popular Shell Rimula global promotion contest was held from April 15 to July 15, 2015 and was open to all customers who purchased Shell Rimula R4, R5 or R6 heavy-duty diesel engine oil as well as some other Shell Driveline products.

Ms Seow thanked the customers for their support in making the global promotion another overwhelming success and reaffirmed its commitment to work alongside them to achieve their business goals.

“The overwhelming response, especially from East Malaysia, is a clear indication of Shell Rimula’s market leadership in the heavy duty diesel engine oil category. We remain committed to ensuring that we work with these decades-long customers of ours and continuously help them deliver greater value to their businesses,” she said. 

Winner Mr Foo Kuek Hua, owner of a transport and logistics business in Kuching, was pleasantly surprised with his unexpected win. He further quipped, “I thoroughly enjoyed the well-organized trip, especially the unique and exclusive experience of being part of a truck racing event, and learning more about the technology behind Shell Rimula. I also had a lot of fun getting to know other fellow business owners as well as the Shell team, who were exceptional hosts too.  I certainly hope to win again in the future!” he said.

Shell Rimula understands that truckers have individual motivations that push them to succeed. Just as truck drivers around the world strive to be the best they can for their future, Shell Rimula is committed to constantly innovating, investing heavily to ensure its heavy-duty engine oils are tested in some of the world’s hardest working vehicles and toughest driving conditions. These learnings are then applied to benefit Shell Rimula customers and offer them one of the most advanced lubricant products available for all heavy-duty vehicles.

For more information on the latest Shell Rimula products, please go to www.shell.com.my .
Share:

Shell officially introduces the latest and greatest Shell Helix Ultra ECT C2/C3 0W-30


I was at the official launching of Shell's latest Helix Ultra motor oil yesterday. It was a fabulous event where distinguished guests included valued customers as well as members of the media. The Shell Helix Ultra ECT C2//C3 0W-30 is Shell Lubricant's latest and most advanced product in the Shell Helix With PurePlus Technology range. It is the highest grade that Shell has and offers up to four times better wear protection than the industry standard.

We were entertained with food and drink whilst being briefed on the virtues of Shell's latest and greatest engine oil. Some of the food was as cutting edge as the engine oil as it was quite a fusion of different flavours that confused the heck out of our palettes. Anyway, back to the engine oil at hand, Shell Lubricants General Manager for Malaysia and SIngapore, Mr Leslie Ng (above- the chap in the tuxedo holding the Helix Ultra pack) told us that the Shell Helix Ultra ECT C2/C3 0W-30 is also our most advanced formulation to date.


How advanced you say? 45% cleaner pistons to protect and maximise the engine’s working life and it can deliver up to 2.6% greater fuel economy or 16 kilometres more per tank. A slippery oil that can protect yet not create unwanted drag is what this engine oil is. 

The product meets ACEA C2, ACEA C3,(one a rating for the standards of fuel economy, the other for clean emissions) and API SN specifications. Manufacturer approvals include: VW504.00/507.00, MB 229.52, MB 229.51, MB 229.31 and Fiat 955535.GS1. Do note that these ratings represent the most demanding standards within the motoring industry. if the engine oil complies with the standards mentioned above, then it is indeed a product worthy to be used for even the most simplest engines. In simple terms, use any engine oil with that has the above specifications even for a 2014 Proton and you're giving it the best protection for the engine that your money can buy.

As with most fully synthetic oils these days, the Shell Helix Ultra 0W-30 is backward compatible. This basically means that you could use it if you car only requires simple API SL ratings, VW 501/502 or MB229.1. But as always, read your car's owner's manual. Inside it is usually a chart on the types of engine oil you can use, from the thinnest to the thickest one can use - tip- The larger the number at the end (eg. 20W50 means a thicker viscosity than 0W30 - usually in tropical countries like ours the front number is of no concern as it is more for cold weather capabilities).

The new Shell Helix Ultra ECT C2/C3 0W-30 is priced at RM338 for a 4-litre pack. It is actually aimed at the higher end of the car market where market forces (like the current financial quagmire Malaysia is facing) does not really affect those that would use the oil. It is also a fully imported product and is packed in the European Union.  

Oh yes. I will be trying out the Shell Helix Ultra 0W-30 sometime within the next few months. It will go into the Perodua Myvi which recently benefited from an engine oil change at the recent Shell #lovemyride event. There it received the Helix Ultra 5W-40 with PurePlus Technology. It has been performing very well so far and when the oil change interval is up, the Helix Ultra 0W-30 will be used. For your information, the Myvi has been using fully synthetic 5W-40 for at least three previous oil changes. Prior to this the Myvi was on Perodua's w30 weight semi-synthetic engine oil. Now  it will go back to its original factory oil grade but with a more premium engine oil. I will write about it once the oil change is done.


Press Release

SHELL INTRODUCES NEW HELIX ULTRA ECT C2/C3 0W-30,
ITS MOST ADVANCED MOTOR OIL YET
New flagship Shell Helix Ultra motor oil delivers better fuel economy,
cleaner pistons and tougher corrosion protection


Kuala Lumpur, 6 October 2015 – Shell Lubricants has launched the latest and most advanced product in its Shell Helix Ultra with PurePlus Technology range. The new Shell Helix Ultra ECT C2/C3 0W-30 offers superior performance and engine protection, achieving unsurpassed wear protection of four times better than the industry standard, setting a new record for Shell Helix. 

The new flagship product from the Shell Helix range is formulated with patented Shell PurePlus Technology and features Emissions Compatible Technology (ECT), developed to help protect the emissions systems of the most modern diesel and gasoline engines. It also meets the technically-challenging industry specifications and approvals of top tier equipment manufacturers, including Mercedes and Volkswagen.

Speaking at the launch, Shell Lubricants General Manager – Malaysia and Singapore, Leslie Ng, said that the new Shell Helix Ultra ECT C2/C3 0W-30 has the highest specifications of all motor oils in the market.

“Shell Helix Ultra ECT C2/C3 0W-30 is also our most advanced formulation to date. It is designed to deliver superior performance and protection, to help keep your engine performing at its best.  As with our Shell Helix Ultra products, this product is formulated using our revolutionary PurePlus Technology. The even and stable molecular structure of PurePlus Technology is a key part of the performance of Shell Helix Ultra motor oils, as it enables us to create motor oil that performs better than ever before. This means we can develop motor oils that exceed drivers’ demands for cleanliness and protection, as well as improved fuel economy,” he said.

Leslie pointed out that the new Shell Helix Ultra ECT C2/C3 0W-30 was designed with multi-fuel capability and extremely well-suited for the most advanced, low-emissions vehicles.  These vehicles are normally powered by diesel engines with particulate filters, high-performance gasoline engines or gas, bio-diesel and ethanol blend engines.  It is also backward compatible with many OEM and industry specifications.

Shell Helix Ultra ECT C2/C3 0W-30 formulation achieved superior results in industry standard tests, proving that no other motor oil cleans your engine better. Besides unsurpassed wear protectionof up to four times more, it delivered three times better corrosion protection  of engine components, helping to extend engine life.

Shell Helix Ultra ECT C2/C3 also produced 45% cleaner pistons to protect and maximise the engine’s working life and delivered up to 2.6% greater fuel economy or 16 kilometres more per tank.
Shell Helix Ultra ECT C2/C3 is formulated from natural gas using Shell’s revolutionary PurePlus Technology. This revolutionary gas-to-liquids technology process converts natural gas into a crystal-clear base oil with virtually none of the impurities found in crude oil.

Base oils make up on average 75-90% of the end product, so high-quality base stock with significantly more isoparaffins than others is a key component in top-tier engine oils. The base oil is then enhanced with Shell’s proprietary Active Cleansing Technology to create the company’s most advanced fully synthetic motor oil ever, which delivers higher levels of protection against build-up of engine deposits and unsurpassed sludge protection.

The product meets ACEA C2, ACEA C3, and API SN specifications. Manufacturer approvals include: VW504.00/507.00, MB 229.52, MB 229.51, MB 229.31 and Fiat 955535.GS1.

The new Shell Helix Ultra ECT C2/C3 0W-30 is priced at RM338 for a 4-litre pack.  For more information, kindly go to www.shell.com.my.  ENDS

About Shell Helix
Shell Helix motor oils are designed to meet your needs – whatever your driving challenges. We have put Shell’s extensive oil development know-how into every aspect of the Shell Helix formula – from the base-oil technology through to additive selection and blending. From our Shell Helix Ultra fully synthetic motor oils that offer unsurpassed protection1 against sludge and superior wear and corrosion protection,2 to premium multigrade oils for everyday driving environments, the Shell Helix range of motor oils has an oil to suit every engine.

About Shell
Shell is a global leader in power, energy, and gas technology and is working to meet increasing energy demand and supply challenges by delivering smarter products and cleaner energy, smarter infrastructure, smarter use, and by developing new energy sources while addressing the impact on the environment, through cleaner burning natural gas and advanced fuels and lubricants technology. Malaysia is one of Shell’s heartlands. The history of Royal Dutch Shell in Malaysia started more than 120 years in Miri, Sarawak. Shell currently has a strong market presence in the upstream and downstream sector in Malaysia. 

Share:

SHELL ADVANCE CONTEST GRAND PRIZE WINNERS GET A TRIP TO CHINA AND A TRACK DAY

 Shell Advance Brand Manager Desiree Cheng (L) and Shell Associate Consumer Brand Manager Jamie Lai with the five lucky Grand Prize winners in Zhuhai

Recently, five lucky Malaysians had won the grand prizes of the Shell Advance Asia Talent Cup promotional contest held on the 31st of May to 30th July 2015. The lucky five won an all-expense paid trip to Zhuhai, China to catch the fourth round of the 2015 Shell Advance Asia Talent Cup (SAATC) motorcycle racing championsion which was held recently. I suppose you can consider them the extra support or cheerleaders for the seven Malaysian riders competing in that round. 

A week after the Grand Prize winners had enjoyed their trip to China, Consolation prize winners were treated to a fun day out on the tracks at the Elite PLUS Speedway Go-Kart Track at Shah Alam.  They were given an opportunity to go on laps on the 150cc MiniGP bikes (which  look absolutely tiny on some of the prize winners) or go-karts, compliments of Shell Advance.  Some of the Malaysian riders taking part in the 2015 SAATC also came for a meet-and-greet session and to train at the track. 

 Contest winners getting ready to go onto the Elite Speedway track in 150cc Mini GP bikes

Shell Advance, the leading motorcycle engine oil brand in Malaysia, has also just launched its flagship product, Shell Advance Ultra with PurePlus Technology, in limited edition packs in conjunction with the upcoming 2015 Shell Malaysia Motorcycle Grand Prix.

A Shell Advance contest winner doing a lap on the 150cc MiniGP bike at Elite Speedway Track in Shah Alam - He looks a little too big for the MiniGP bike, yes?

PRESS RELEASE
TRACKSIDE EXCITEMENT IN ZHUHAI FOR SHELL ADVANCE CONTEST GRAND PRIZE WINNERS
Free track time for consolation prize winners

Shell Associate Brand and Communications Manager Jamie Lai (2nd left) and Shell Advance Brand Manager Desiree Cheng (R) posing with the ATC riders who turned up to support the event

Kuala Lumpur, October 2, 2015 – Five lucky Malaysians had the opportunity to catch the best young Asian riders in action at the fourth round of the 2015 Shell Advance Asia Talent Cup (SAATC) motorcycle racing championship in Zhuhai International Circuit, China, recently.

The five were Annuar bin Chik, 49, from Selangor; Khoo Hong Lee, 59, from Johor; Ng Hock Yong, 44, from Johor; Ng Sow Keng, 54, from Selangor; and Rusainy Zaman bin Jusoh, 41, from Pulau Pinang. As Grand Prize winners of the 2015 SAATC promotion held from 1st May till 30th July, 2015, they had received an all-expense paid trip to Zhuhai to lend support to the seven Malaysian riders competing in that round.

Nineteen year-old rider Adam Norrodin gave hope for a Team Malaysia victory with pole position during qualifying for Race 1 but a mistake in the actual race meant that it was not to be.  In Race 2, he again performed strongly and was in second position for much of the race only to finish fourth in the end.  Sixteen year-old Helmi Azman was the next best performer with 8th placing in both races followed by lanky Fakhrusy Rostam who was placed 10th.  Shafiq Rasol and Azroy Anuar had missed fortunes when both crashed in the first race although the latter performed credibly by finishing in 9th place in Race 2. 

Shell Associate Brand and Communications Manager Jamie Lai (3rd fr left) and Shell Advance Brand Manager Desiree Cheng (3rd fr right) handed over sponsored Shell Advance Ultra oil to ATC riders

A week after the Grand Prize winners had enjoyed their trip to China, Consolation prize winners were treated to a fun day out on the tracks at the Elite PLUS Speedway Go-Kart Track at Shah Alam.  They were given an opportunity to go on laps on MiniGP bikes or go-karts, compliments of Shell Advance.  Some of the Malaysian riders taking part in the 2015 SAATC also came for a meet-and-greet session and to train at the track.

Shell Lubricants General Manager Leslie Ng, said that the consumer contest further strengthened the brand’s association with motorsports.

“Our aim is to help bikers enjoy every ride by experiencing more power and a smoother ride every time with our Shell Advance range of motorcycle lubricants.  The trip to Zhuhai and the track day at Elite Speedway also provided an immersive experience of the exciting world of motorsports to our loyal customers,” he said.

Shell fuels and lubricants have been at the forefront of international motorcycle racing for years.  Its technical partnership with Ducati which started in 1999 with the World Superbike Championship, was extended to include the MotoGP™ championship in 2003.  In 2014, Shell Advance signed a three-year deal to become the title sponsor of the Asia Talent Cup.


Shell Malaysia has also recently renewed its title sponsorship of the Malaysia Motorcycle Grand Prix, having reached an agreement with Dorna Sports, the MotoGP™ rights holder, to support the FIM MotoGP™ World Championship and the Sepang International Circuit’s hosting of the Malaysia Motorcycle Grand Prix for the 2015 and 2016 championship seasons.

Shell Advance, the leading motorcycle engine oil brand in Malaysia, has also just launched its flagship product, Shell Advance Ultra with PurePlus Technology, in limited edition packs in conjunction with the upcoming 2015 Shell Malaysia Motorcycle Grand Prix.

These limited edition packs come in different collectible designs. The Shell Advance Ultra 10W-40 features the Malaysian Shell Advance Asia Talent Cup riders and also Malaysian Moto3 rider Zulfahmi Khairuddin while the 15W-50 features the Ducati Corse MotoGP team.

For more information on the latest Shell Advance products and promotion, please go to  www.shell.com.my/advancerace
Share:

ENJOY INSTANT CASH DISCOUNTS WITH SHELL HELIX MOTOR OILS THIS FESTIVE SEASON

Hello folks. I apologise for not posting anything over the past few days. I've been a tad lethargic this Fasting month. Anyways, Shell is offering all Malaysian car lovers the opportunity to enjoy the superior cleansing features of its Shell Helix range of synthetic motor oils for cars. Shell Helix’s consumer promotion is offering instant cash rebates, inclusive of GST.

Drivers will enjoy a RM30 discount with every purchase of Shell Helix Ultra with PurePlus Technology fully synthetic motor oil, and RM20 discount for Shell Helix HX 7 synthetic technology motor oil. The special cash discount promotion is valid until the end of July 2015. Drivers can enjoy the promotion at participating Shell petrol stations, workshops and spare part shops nationwide whilst stocks last.


PRESS RELEASE

ENJOY INSTANT CASH DISCOUNTS WITH SHELL HELIX MOTOR OILS FOR A SAFE JOURNEY THIS RAYA FESTIVE SEASON

KUALA LUMPUR, 7 July 2015 – During the coming “Balik Kampung” season, Shell is offering all Malaysian car lovers the opportunity to enjoy the superior cleansing features of its Shell Helix range of synthetic motor oils for cars.

Shell is extending this opportunity to more Malaysian car drivers following its recent achievement of providing the ultimate engine rejuvenation experience for 500 cars at its recent Shell #LoveMyRide Festival. This achievement also earned Shell an entry into the Malaysia Book of Records.

“We received very positive customer feedback from those who tried our revolutionary Shell Helix Ultra with PurePlus Technology during the Shell #LoveMyRide Festival in June. Based on the feedback, we wanted to extend this opportunity for more Malaysian drivers to experience what a motor oil made from natural gas could do for a car engine. It cleanses your engine from the inside out. There is no better time to do it than in preparation for a safe drive back home this coming festive season,” said Mr Leslie Ng, Shell Lubricants General Manager – Malaysia and Singapore.

Shell Helix’s consumer promotion is offering instant cash rebates, inclusive of GST. Drivers will enjoy an RM30 discount with every purchase of Shell Helix Ultra with PurePlus Technology fully synthetic motor oil, and RM20 discount for Shell Helix HX 7 synthetic technology motor oil. The special cash discount promotion is valid until the end of July 2015. Drivers can enjoy the promotion at participating Shell petrol stations, workshops and spare part shops nationwide whilst stocks last.

Shell PurePlus Technology is a revolutionary gas-to-liquid (GTL) process, developed over 40 years of research, which converts natural gas into a crystal-clear base oil with virtually none of the impurities found in crude oil. The base oil is produced at the Pearl GTL plant in Qatar, a partnership between Shell and Qatar Petroleum, and the world’s largest source of GTL products today.

The Shell Helix Ultra range is Shell’s most advanced motor oil and the first ever motor oil made from natural gas. It delivers higher levels of cleansing and wear protection, hence, no other motor oil cleans your engine better[1]. It works hard to protect the engine and deliver great performance even on demanding drives.

Shell Helix Ultra with PurePlus Technology has received the seal of approval from some of the world’s most respected car manufacturers including Ferrari, Maserati, Mercedes, VW, Ford, Honda, GM, Chrysler, Hyundai and others. This year, Shell has embarked on an engineering partnership with BMW Motorsport. Shell scientists and BMW Engineers will work together to further develop cutting edge motor oil technology for race cars which will ultimately benefit everyday drivers.

For more information on the latest Shell Helix products, please go to www.shell.com.my/helixpromo .
Share: