WIN AN ALL-EXPENSES PAID BIKE ROAD TRIP TO LANGKAWI WITH SHELL ADVANCE #Advance2Langkawi

Shell Advance has another CONTEST for you folks out there. This time, simply whip out your smartphone or camera, or simply dig through your photo album and choose a photo of your most memorable road trip moment, caption it and share it on Facebook, Twitter or Instagram with the hashtag #Advance2Langkawi.

Based on the most creative entry, five lucky winners will be able to bring one riding buddy each to an all-expense paid 4-day 3-night road trip to Langkawi! The winner and the friend will get to ride their own bikes on the trip lubricated by Shell Advance, and fueled by Shell V-Power

I would suggest posting truly epic pictures. Something like in the photo above. The one below is subjective, not really epic road trip material...'tattoo angkatan tentera' type maybe....and I wouldn't recommend it. Unless you don't want to win of course.

To find out more about the contest terms and conditions, please visit http://www.shell.com.my/products-services/motorists/offers-and-contests/shell-advance-advance2langkawi-contest.html for details. 

PRESS RELEASE

WIN AN ALL-EXPENSES PAID BIKE ROAD TRIP TO LANGKAWI WITH SHELL ADVANCE

Kuala Lumpur, November 18, 2015 – Fancy an all-expense paid bike road trip to Langkawi with your riding buddy?

Then whip out your smartphone or camera, or simply dig through your photo album.  Choose a photo of your most memorable road trip moment, caption it and share it on Facebook, Twitter or Instagram with the hashtag #Advance2Langkawi.

Based on the most creative entry, five lucky winners will be able to bring one riding buddy each to an all-expense paid 4-day 3-night road trip to Langkawi!The winner and the friend will get to ride their own bikes on the trip lubricated by Shell Advance, and fueled by Shell V-Power.

This fun and rewarding Shell Advance #Advance2Langkawi consumer contest runs from now till December 31, 2015.

Shell Lubricants General Manager – Malaysia and Singapore, Leslie Ng, said that the unique consumer contest is to engage Malaysian bikers.

“We know how much bikers love to go on long rides and we would like them to share with us the key moments that capture their passion for riding.  From Shell, we would like them to experience our technologically superior Shell Advance motorcycle engine oil featuring our proprietary PurePlus Technology.  It promises to make every ride more enjoyable with no power loss mile after mile, no matter how far or how hard you ride,” he said.

Shell PurePlus Technology is a revolutionary gas-to-liquid (GTL) process that converts natural gas into crystal-clear base oil with virtually none of the impurities found in crude oil. GTL base oil delivers higher levels of cleansing and superior wear and corrosion protection. As a result, Shell Advance Ultra with PurePlus Technology is able to offer a clean start and deliver more and sustained power every time.

Leslie added, “Shell Advance Ultra with PurePlus Technology is the only motorcycle engine oil in the market that is made from natural gas.  It is a result of our long involvement in motorsport that has enabled us to transfer cutting-edge lubrication technology developed for race tracks to products for everyday use on the road.”

Shell’s Technical Partnership with Ducati which started in 1999 with the World Superbike Championship, was extended to include the MotoGP™ championship in 2003.  In 2014, Shell Advance signed a three-year deal to become the title sponsor of the Asia Talent Cup.

Shell has also renewed its title sponsorship of the Malaysia Motorcycle Grand Prix, having reached an agreement with Dorna Sports, the MotoGP™ rights holder, to support the FIM MotoGP™ World Championship and the Sepang International Circuit’s hosting of the Malaysia Motorcycle Grand Prix for the 2015 and 2016 championship seasons.

To find out more about the contest terms and conditions, please visit http://www.shell.com.my/products-services/motorists/offers-and-contests/shell-advance-advance2langkawi-contest.html for details. 

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LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY

Seven Malaysians who participated in the Shell Rimula global promotion contest held on 15th April 2015 to 15th July 2015 won a money can't buy experience. They were among the more than 180 participants from 19 countries who gathered in Budapest, Hungary recently not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 

Photo:Truckrace.org

The Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring. I WISH i was there. A taxi ride in one of those racing trucks would be fantastic. 

The seven Malaysians who made it to Hungary were Chong Kong Jam, Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li. Congratulations to the lucky winners.

PRESS RELEASE

LUCKY SHELL RIMULA CONTEST WINNERS ENJOY EUROPEAN TRUCK RACING TREAT IN HUNGARY

Kuala Lumpur, November 16, 2015 – It was truly a money-can’t-buy experience for the lucky winners of the recent Shell Rimula global promotion contest.

The seven Malaysians; Chong Kong Jam,  Foo Kuek Hua, Gan Choon Ling, Jennie Lew, Liew Foh Min, Renny Ong and Tan Yeong Li;  were among more than 180 participants from 19 countries who gathered in Budapest, Hungary recently. 

They were there not just to watch the FIA European Truck Racing Championship teams at the Shell Hungary Truck Fest, but also take part in the exclusive Shell Rimula Truck Racing Challenge. 

At the end of the exclusive truck team experience Shell China were crowned the 2015 Shell Rimula Truck Racing Challenge Team Champions, and the overall Shell Rimula Truck Racing Challenge Country Champions was awarded to Shell Germany.

The bespoke Truck Racing Challenge was designed by Shell Rimula to let participants from all over the world put their truck racing team skills to the ultimate test. They navigated their way through a series of obstacles and trials with the guidance of expert instructors as they attempted to master truck control and accuracy tests, mechanical tasks, engineering skills and teamwork challenges in a bid to be crowned the Shell Rimula Truck Racing Champion!

During the challenge, guests were given the chance to see if they had what it takes to be part of a truck-racing team as they experienced the vehicles’ power and gained an appreciation of the demands often placed on heavy-duty engines of trucks, when operating in real-life conditions. Driver concentration and awareness were also put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete the various tasks. And if that weren’t enough, all guests experienced the thrill and adrenaline of a professional race driver during an exclusive passenger lap of the Hungaroring.

The Hungarian adventure was not limited to activities at the track. Guests were based in a premium hotel in the heart of Budapest from which they could explore the historic city and soak up the local atmosphere. In the evenings they were treated to an array of exclusive dinners hosted by Shell Rimula.

“The event was great opportunity for us to be able to bring our valued hardworking Shell Rimula customers together from across the globe for such a unique experience in this beautiful city. All of the competitors had the opportunity to experience first-hand what it takes to be part of a professional truck racing team, as well as see the teams in action in the Shell Hungary Truck Fest,” said Seow Lee Ming, Shell Rimula Global Brand Manager.

The 2015 edition of the popular Shell Rimula global promotion contest was held from April 15 to July 15, 2015 and was open to all customers who purchased Shell Rimula R4, R5 or R6 heavy-duty diesel engine oil as well as some other Shell Driveline products.

Ms Seow thanked the customers for their support in making the global promotion another overwhelming success and reaffirmed its commitment to work alongside them to achieve their business goals.

“The overwhelming response, especially from East Malaysia, is a clear indication of Shell Rimula’s market leadership in the heavy duty diesel engine oil category. We remain committed to ensuring that we work with these decades-long customers of ours and continuously help them deliver greater value to their businesses,” she said. 

Winner Mr Foo Kuek Hua, owner of a transport and logistics business in Kuching, was pleasantly surprised with his unexpected win. He further quipped, “I thoroughly enjoyed the well-organized trip, especially the unique and exclusive experience of being part of a truck racing event, and learning more about the technology behind Shell Rimula. I also had a lot of fun getting to know other fellow business owners as well as the Shell team, who were exceptional hosts too.  I certainly hope to win again in the future!” he said.

Shell Rimula understands that truckers have individual motivations that push them to succeed. Just as truck drivers around the world strive to be the best they can for their future, Shell Rimula is committed to constantly innovating, investing heavily to ensure its heavy-duty engine oils are tested in some of the world’s hardest working vehicles and toughest driving conditions. These learnings are then applied to benefit Shell Rimula customers and offer them one of the most advanced lubricant products available for all heavy-duty vehicles.

For more information on the latest Shell Rimula products, please go to www.shell.com.my .

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Shell Launches the Shell V-Power LEGO Collection - Now Available at Shell Stations throughout Malaysia

#ReadySetBuild - Shell officially launched its new Shell V-Power LEGO Collection at Sunway Pyramid today. This is an exclusive range of small LEGO sets that are based around Ferrari and Shell respectively. The collection was created in collaboration with Ferrari and the LEGO group and introduces six new models - four iconic Ferrari cars (with a tiny pull-back motor in them), a Finish Line and Podium set which includes a LEGO minifigure (minifig), and a set of the Shell Station modelled after the one at Ferrari's Foriano Circuit - Ferrari's private racetrack in Maranello. The Shell Station set comes with a Shell Scientist minifig. 

Tuan HJ Azman Ismail (pictured above, in the middle), Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd said that Shell are excited that through the Shell V-Power LEGO Collection, they can bring people together. He said that "Motorists, race fans, toy enthusiasts, children and adults alike (will) make Shell a happy pit stop for all. We believe that the simple act of building can be more meaningful and fun if shared with others. Our hope is for our customers to not simply build the Shell V-Power collection but form closer bonds in the process" 

He further added that many Malaysians had played with LEGO bricks when they were young. " So why not relive the good old days with friends? With the school holidays fast approaching, perhaps parents can spend more time with their children by building Ferrari collectibles and LEGO playsets" he added.

So how do you go about getting these unique, LEGO sets? You need a minimum purchase of RM40 of Shell V-Power and Shell FuelSave fuel or purchase a 4litre pack of Shell Helix motor oil. Once that purchase is made, you will be able to purchase one of the six LEGO model sets which are priced at RM9.90 and RM13.90. It is RM9.90 if you pump RM40 worth of V-Power 97 or V-Power Racing or buy 4liters of Shell Helix HX5 or 4 liters of HX7. You will have to fork out RM13.90 for each LEGO set if you pump RM40 worth of Shell FuelSave 95 or Shell Diesel.

There is also a limited edition Shell Tanker for RM9.90 with every RM40 pump of Shell V-Power or if you purchase either 4liters of Shell Helix HX5 and HX7. You can however get the Shell Tanker free if you purchase the 4 liter pack of Shell Helix Ultra engine oil. The Shell Tanker should only be available after the 13th of November 2015.

Speaking about the LEGO model sets release dates, the models were made available from the 1st of November 2015. The first Shell V-Power LEGO collectible sets have been released so far and new models will be released every Sunday - from the 1st of November 2015 to the 13th December 2015. It would be available at all Shell stations for purchase until 31st January 2016 or while stocks lasts.

Customers are also encouraged to share on Social Media (on INSTAGRAM) photos of their Shell V-Power LEGO models and their building moments (family bonding memories, friends building the sets. etc) by using the hashtag #ReadySetBuild and #my to the photos. There may be some interesting events coming on soon with regards to the photo sharing activities, so stay tuned folks.

Aside from the above, Shell is also inviting everyone to visit the Shell V-Power LEGO activity centres at Sunway Pyramid, Petaling Jaya on the 5th to 8th November 2015 and at the Gurney Plaza, Penang on the 12th to 15th November 2015 where they will get a chance to view half sized (1:2 scale) LEGO brick based Ferrari models as well as the full sized, 1:1 scale Ferrari LEGO model car. The half sized cars are larger versions of the four Ferrari cars which you can buy - the Ferrari F12 Berlinetta, the Ferrari F138 F1 car, the Ferrari 250GTO and the Ferrari 512S. But I like the full sized LEGO model of the Ferrari F1 car. It uses LEGO bricks for the body and aero bits, with a replica of the carbon fiber driver's tub, real suspension parts sticking out of the LEGO shell. Pretty interesting. Since it took 214,950 LEGO bricks and about 810 days to build.

There will also be roving trucks that will bring the Shell V-Power LEGO experience to the public with the life sized LEGO model of the Scuderia Ferrari Formula 1 Car too. The Truck will display the car in the Klang Valley, Ipoh, Melaka and other seclected locations throughout Malaysia. 

More information of the Shell V-Power LEGO collection as well as upcoming activities pertaining to this promotion could be found at www.shell.com.my/lego.

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Shell officially introduces the latest and greatest Shell Helix Ultra ECT C2/C3 0W-30

I was at the official launching of Shell's latest Helix Ultra motor oil yesterday. It was a fabulous event where distinguished guests included valued customers as well as members of the media. The Shell Helix Ultra ECT C2//C3 0W-30 is Shell Lubricant's latest and most advanced product in the Shell Helix With PurePlus Technology range. It is the highest grade that Shell has and offers up to four times better wear protection than the industry standard.

We were entertained with food and drink whilst being briefed on the virtues of Shell's latest and greatest engine oil. Some of the food was as cutting edge as the engine oil as it was quite a fusion of different flavours that confused the heck out of our palettes. Anyway, back to the engine oil at hand, Shell Lubricants General Manager for Malaysia and SIngapore, Mr Leslie Ng (above- the chap in the tuxedo holding the Helix Ultra pack) told us that the Shell Helix Ultra ECT C2/C3 0W-30 is also our most advanced formulation to date.

How advanced you say? 45% cleaner pistons to protect and maximise the engine’s working life and it can deliver up to 2.6% greater fuel economy or 16 kilometres more per tank. A slippery oil that can protect yet not create unwanted drag is what this engine oil is. 

The product meets ACEA C2, ACEA C3,(one a rating for the standards of fuel economy, the other for clean emissions) and API SN specifications. Manufacturer approvals include: VW504.00/507.00, MB 229.52, MB 229.51, MB 229.31 and Fiat 955535.GS1. Do note that these ratings represent the most demanding standards within the motoring industry. if the engine oil complies with the standards mentioned above, then it is indeed a product worthy to be used for even the most simplest engines. In simple terms, use any engine oil with that has the above specifications even for a 2014 Proton and you're giving it the best protection for the engine that your money can buy.

As with most fully synthetic oils these days, the Shell Helix Ultra 0W-30 is backward compatible. This basically means that you could use it if you car only requires simple API SL ratings, VW 501/502 or MB229.1. But as always, read your car's owner's manual. Inside it is usually a chart on the types of engine oil you can use, from the thinnest to the thickest one can use - tip- The larger the number at the end (eg. 20W50 means a thicker viscosity than 0W30 - usually in tropical countries like ours the front number is of no concern as it is more for cold weather capabilities).

The new Shell Helix Ultra ECT C2/C3 0W-30 is priced at RM338 for a 4-litre pack. It is actually aimed at the higher end of the car market where market forces (like the current financial quagmire Malaysia is facing) does not really affect those that would use the oil. It is also a fully imported product and is packed in the European Union.  

Oh yes. I will be trying out the Shell Helix Ultra 0W-30 sometime within the next few months. It will go into the Perodua Myvi which recently benefited from an engine oil change at the recent Shell #lovemyride event. There it received the Helix Ultra 5W-40 with PurePlus Technology. It has been performing very well so far and when the oil change interval is up, the Helix Ultra 0W-30 will be used. For your information, the Myvi has been using fully synthetic 5W-40 for at least three previous oil changes. Prior to this the Myvi was on Perodua's w30 weight semi-synthetic engine oil. Now  it will go back to its original factory oil grade but with a more premium engine oil. I will write about it once the oil change is done.

Press Release

SHELL INTRODUCES NEW HELIX ULTRA ECT C2/C3 0W-30,

ITS MOST ADVANCED MOTOR OIL YET

New flagship Shell Helix Ultra motor oil delivers better fuel economy,

cleaner pistons and tougher corrosion protection

Kuala Lumpur, 6 October 2015 – Shell Lubricants has launched the latest and most advanced product in its Shell Helix Ultra with PurePlus Technology range. The new Shell Helix Ultra ECT C2/C3 0W-30 offers superior performance and engine protection, achieving unsurpassed wear protection of four times better than the industry standard, setting a new record for Shell Helix. 

The new flagship product from the Shell Helix range is formulated with patented Shell PurePlus Technology and features Emissions Compatible Technology (ECT), developed to help protect the emissions systems of the most modern diesel and gasoline engines. It also meets the technically-challenging industry specifications and approvals of top tier equipment manufacturers, including Mercedes and Volkswagen.

Speaking at the launch, Shell Lubricants General Manager – Malaysia and Singapore, Leslie Ng, said that the new Shell Helix Ultra ECT C2/C3 0W-30 has the highest specifications of all motor oils in the market.

“Shell Helix Ultra ECT C2/C3 0W-30 is also our most advanced formulation to date. It is designed to deliver superior performance and protection, to help keep your engine performing at its best.  As with our Shell Helix Ultra products, this product is formulated using our revolutionary PurePlus Technology. The even and stable molecular structure of PurePlus Technology is a key part of the performance of Shell Helix Ultra motor oils, as it enables us to create motor oil that performs better than ever before. This means we can develop motor oils that exceed drivers’ demands for cleanliness and protection, as well as improved fuel economy,” he said.

Leslie pointed out that the new Shell Helix Ultra ECT C2/C3 0W-30 was designed with multi-fuel capability and extremely well-suited for the most advanced, low-emissions vehicles.  These vehicles are normally powered by diesel engines with particulate filters, high-performance gasoline engines or gas, bio-diesel and ethanol blend engines.  It is also backward compatible with many OEM and industry specifications.

Shell Helix Ultra ECT C2/C3 0W-30 formulation achieved superior results in industry standard tests, proving that no other motor oil cleans your engine better. Besides unsurpassed wear protection¹ of up to four times more, it delivered three times better corrosion protection  of engine components, helping to extend engine life.

Shell Helix Ultra ECT C2/C3 also produced 45% cleaner pistons to protect and maximise the engine’s working life and delivered up to 2.6% greater fuel economy or 16 kilometres more per tank.

Shell Helix Ultra ECT C2/C3 is formulated from natural gas using Shell’s revolutionary PurePlus Technology. This revolutionary gas-to-liquids technology process converts natural gas into a crystal-clear base oil with virtually none of the impurities found in crude oil.

Base oils make up on average 75-90% of the end product, so high-quality base stock with significantly more isoparaffins than others is a key component in top-tier engine oils. The base oil is then enhanced with Shell’s proprietary Active Cleansing Technology to create the company’s most advanced fully synthetic motor oil ever, which delivers higher levels of protection against build-up of engine deposits and unsurpassed sludge protection.

The product meets ACEA C2, ACEA C3, and API SN specifications. Manufacturer approvals include: VW504.00/507.00, MB 229.52, MB 229.51, MB 229.31 and Fiat 955535.GS1.

The new Shell Helix Ultra ECT C2/C3 0W-30 is priced at RM338 for a 4-litre pack.  For more information, kindly go to www.shell.com.my.  ENDS

About Shell Helix

Shell Helix motor oils are designed to meet your needs – whatever your driving challenges. We have put Shell’s extensive oil development know-how into every aspect of the Shell Helix formula – from the base-oil technology through to additive selection and blending. From our Shell Helix Ultra fully synthetic motor oils that offer unsurpassed protection₁ against sludge and superior wear and corrosion protection,₂ to premium multigrade oils for everyday driving environments, the Shell Helix range of motor oils has an oil to suit every engine.

About Shell

Shell is a global leader in power, energy, and gas technology and is working to meet increasing energy demand and supply challenges by delivering smarter products and cleaner energy, smarter infrastructure, smarter use, and by developing new energy sources while addressing the impact on the environment, through cleaner burning natural gas and advanced fuels and lubricants technology. Malaysia is one of Shell’s heartlands. The history of Royal Dutch Shell in Malaysia started more than 120 years in Miri, Sarawak. Shell currently has a strong market presence in the upstream and downstream sector in Malaysia. 

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ENJOY INSTANT CASH DISCOUNTS WITH SHELL HELIX MOTOR OILS THIS FESTIVE SEASON

Hello folks. I apologise for not posting anything over the past few days. I've been a tad lethargic this Fasting month. Anyways, Shell is offering all Malaysian car lovers the opportunity to enjoy the superior cleansing features of its Shell Helix range of synthetic motor oils for cars. Shell Helix’s consumer promotion is offering instant cash rebates, inclusive of GST.

Drivers will enjoy a RM30 discount with every purchase of Shell Helix Ultra with PurePlus Technology fully synthetic motor oil, and RM20 discount for Shell Helix HX 7 synthetic technology motor oil. The special cash discount promotion is valid until the end of July 2015. Drivers can enjoy the promotion at participating Shell petrol stations, workshops and spare part shops nationwide whilst stocks last.


PRESS RELEASE

ENJOY INSTANT CASH DISCOUNTS WITH SHELL HELIX MOTOR OILS FOR A SAFE JOURNEY THIS RAYA FESTIVE SEASON

KUALA LUMPUR, 7 July 2015 – During the coming “Balik Kampung” season, Shell is offering all Malaysian car lovers the opportunity to enjoy the superior cleansing features of its Shell Helix range of synthetic motor oils for cars.

Shell is extending this opportunity to more Malaysian car drivers following its recent achievement of providing the ultimate engine rejuvenation experience for 500 cars at its recent Shell #LoveMyRide Festival. This achievement also earned Shell an entry into the Malaysia Book of Records.

“We received very positive customer feedback from those who tried our revolutionary Shell Helix Ultra with PurePlus Technology during the Shell #LoveMyRide Festival in June. Based on the feedback, we wanted to extend this opportunity for more Malaysian drivers to experience what a motor oil made from natural gas could do for a car engine. It cleanses your engine from the inside out. There is no better time to do it than in preparation for a safe drive back home this coming festive season,” said Mr Leslie Ng, Shell Lubricants General Manager – Malaysia and Singapore.

Shell Helix’s consumer promotion is offering instant cash rebates, inclusive of GST. Drivers will enjoy an RM30 discount with every purchase of Shell Helix Ultra with PurePlus Technology fully synthetic motor oil, and RM20 discount for Shell Helix HX 7 synthetic technology motor oil. The special cash discount promotion is valid until the end of July 2015. Drivers can enjoy the promotion at participating Shell petrol stations, workshops and spare part shops nationwide whilst stocks last.

Shell PurePlus Technology is a revolutionary gas-to-liquid (GTL) process, developed over 40 years of research, which converts natural gas into a crystal-clear base oil with virtually none of the impurities found in crude oil. The base oil is produced at the Pearl GTL plant in Qatar, a partnership between Shell and Qatar Petroleum, and the world’s largest source of GTL products today.

The Shell Helix Ultra range is Shell’s most advanced motor oil and the first ever motor oil made from natural gas. It delivers higher levels of cleansing and wear protection, hence, no other motor oil cleans your engine better[1]. It works hard to protect the engine and deliver great performance even on demanding drives.

Shell Helix Ultra with PurePlus Technology has received the seal of approval from some of the world’s most respected car manufacturers including Ferrari, Maserati, Mercedes, VW, Ford, Honda, GM, Chrysler, Hyundai and others. This year, Shell has embarked on an engineering partnership with BMW Motorsport. Shell scientists and BMW Engineers will work together to further develop cutting edge motor oil technology for race cars which will ultimately benefit everyday drivers.

For more information on the latest Shell Helix products, please go to www.shell.com.my/helixpromo .

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News: 2016 SHELL ADVANCE ASIA TALENT CUP REGISTRATION OPENS ON JULY 1

Not really into motorcycles, but I've decided to run this piece in order to help out Shell in finding new talents for the upcoming 2016 Shell Advance Asia Talent Cup. 

2016 SHELL ADVANCE ASIA TALENT CUP REGISTRATION OPENS ON JULY 1
Opportunity for talented young riders to enter competitive road racing

Kuala Lumpur, June 30, 2015 – Dorna Sports SL has announced that the 2016 Shell Advance Asia Talent Cup (SAATC) application period will open on July 1, 2015 and talented young riders born between January 1, 1995 and February 1, 2003 are invited to apply for selection.

Riders from Asia, Australia and New Zealand are eligible to apply during the enrolment period from July 1 to August 15, 2015.

The 2016 pre-selection event will be held at the Sepang International Circuit from October 20 and 21, 2015, before this year’s Shell Malaysia Malaysian MotoGP™. Successful applicants will be involved in one of the most exciting motorcycle race series in the world, which will be entering into its third season in 2016.

Five Malaysians are competing in this year’s SAATC.  They are Adam Norrodin, 17, Azroy Anuar, 16, Fakhrusy Syakirin Rostam, 19; Helmi Azman, 16, and Shafiq Rasol, 19.

Launched in 2014, SAATC is designed to help bring through and develop the best young riding talents in the region, and act as a feeder series to the world of motorcycle racing. It aims to give riders from Asia, Australia and New Zealand a formal path into competitive road racing, to help further their careers and skills.

SAATC is run by Dorna Sports, the organisers of the MotoGP™ World Championship, the eni FIM Superbike World Championship and the FIM CEV Repsol; and co-organiser of the MotoGP Red Bull Rookies Cup. It is co-managed by successful talent scout Alberto Puig who was responsible for nurturing such talents as Casey Stoner and Dani Pedrosa and leader of the acclaimed MotoGP™ Academy.

Dorna CEO Carmelo Ezpeleta commented: “We are delighted to be launching the third edition of the Cup, a project designed to identify and develop the best young Asian talent, and make the sport more accessible to future riders. Already we have seen how positive the impact of the Cup has been over its first two seasons, and thanks to the support from Shell and other sponsors, we believe that soon it will bear fruit on the World Championship stage. You just have to look at the competitiveness of the racing to see that we are working in the right direction.”

Andrew Hepher, Shell GM Marketing B2C, added: “Shell is at the forefront of innovation for lubricants in premier international motorcycle sport. By introducing new developments such as Shell Advance Ultra with PurePlus Technology – as used in the Asia Talent Cup - we are providing riders with the most technologically advanced engine lubricants, giving them the best tools to turn their potential into performance.

The Shell Advance Asia Talent Cup shares this philosophy, seeking to develop, train and educate young riders from the rich talent pool that exists in Asia, giving them the best chance at the start of their racing careers to unlock their potential. Shell Advance is extremely proud of its commitment to this programme as it now enters the third season recruitment drive and continues the search to find the next talented crop of young riders and potential future world champions.”

For more information on the Shell Advance Asia Talent Cup, please go to  www.asiatalentcup.com

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