Showing posts with label ford ranger. Show all posts
Showing posts with label ford ranger. Show all posts

Newly launched Ford Ranger gets 5 star ASEAN NCAP Rating


The newly launched (facelifted) Ford Ranger has scored highest in Adult Occupant Protection (AOP) with the strongest evaluation score of 15.45/16 points in the ASEAN New Car Assessment Program (ASEAN NCAP). The class-leading safety features loaded into this pickup truck has helped the Ford Ranger raise the bar on safety in the pickup segment by leveraging Ford's global engineering resources and advanced safety technologies. Even the two airbag version scores highly too.

Ford Ranger receives maximum 5-star safety rating from ASEAN NCAP. (From L-R): Prof. Dr. Wong Shaw Voon, ASEAN NCAP Chairman, YBhg. Tan Sri Lee Lam Thye, Chairman, MIROS, David Westerman, managing director, Malaysia and Asia Pacific Emerging Markets, Ford Motor Company.
So feel free to chose this as your next pickup truck if you are interested in buying one and safety is your number one priority. Me? I'd like a Ford Ranger because it is practical, easy to drive even though its huge, quite fun on the throttle and has loads of equipment too. NCAP is good if you are involved in an accident. But don't. And its good to know that if you happen to be in one in a Ford Ranger, your chances of survival are high.


PRESS RELEASE
Ford Ranger Receives Maximum 5-Star Safety Rating from ASEAN NCAP


  • Ford Ranger scored highest in Adult Occupant Protection (AOP) with the strongest evaluation score of 15.45/16 points


  • Class-leading safety features help Ford Ranger raise the bar on safety in the pickup segment by leveraging Ford's global engineering resources and advanced safety technologies



KUALA LUMPUR, Malaysia, Nov. 11, 2015 – The class-defining new Ford Ranger has received the highest safety rating among all pickup trucks being tested by the ASEAN New Car Assessment Program (ASEAN NCAP) with the strongest evaluation score in the segment of 15.45/16 points.


“Achieving 5-star ASEAN-NCAP is an important milestone in the new Ranger’s success story as we designed and developed this vehicle to challenge the conventional world of pickup trucks and provide customers with more class-leading safety features than ever," said Mark Kaufman, president, Ford ASEAN.
“Safety is always Ford’s top priority. We are hugely proud of the results we have achieved and today's announcement is further proof that the new Ranger is true to our ‘Built Ford Tough’ heritage with outstanding levels of safety customers expect in this all-important vehicle segment.”


Ford has leveraged its global engineering tools and advanced safety technologies to offer an unmatched level of occupant protection for the new Ranger. From body structure that includes a side impact protection beam to a collapsible steering column, Anti-lock Braking System (ABS) and Electronic Brake Force Distribution (EBD), the new Ranger delivers top performance in both active and passive safety.


The tested model also was equipped with dual front airbags, Electronic Stability Control (ESC), Emergency Brake Assist (EBA), Roll Over Mitigation (ROM) and ISOFIX for child seat attachment.



In Malaysia, Ranger’s safety package is unmatched, with up to six airbags – three times more than any other pickup in the country. Ford’s Electronic Stability Control (ESC) and ISOFIX child safety mounts also come standard, making Ranger the only pickup truck in Malaysia to offer these two important safety features across all variants. All Ranger variants in Malaysia also feature driver and front passenger seatbelt reminders.


The new Ford Ranger builds on its reputation as the most capable, powerful and smartest pickup truck with an array of driver assist technologies that help to make your drive more convenient. These include:


  • Lane Keeping Alert and Lane Keeping Aid work together to help to prevent the driver from unintentionally drifting out of a lane when driving at high speeds. If the forward-facing camera detects the vehicle is straying from its lane, Lane Keeping Alert warns the driver with a vibration in the steering wheel. If no action is taken to correct the drift, Lane Keeping Aid applies steering torque to guide the vehicle back into its lane


  • Adaptive Cruise Control makes use of radar sensors to maintain both a preset speed as well as a preset distance from the vehicle ahead. When the system detects a vehicle ahead, it decelerates automatically to maintain a safe distance. It accelerates back to the driver’s preset cruising speed when the road ahead clears. An adjustable speed limiter helps drivers avoid unintentionally exceeding their selected speed


  • Forward Alert works with Adaptive Cruise Control to give drivers a visual and audible warning when the gap to a vehicle ahead drops below a safe distance. The system also charges the brakes to ensure optimum braking performance


  • Front and Rear Park Assist uses sensors to detect obstacles and provide audible warnings when the vehicle approaches obstructions at low speeds, such as when parking. A rear-view camera gives a clear view behind the vehicle, giving greater confidence when parking and hitching up a trailer


  • Other smart technologies on the new Ranger include Hill Launch Assist, to help you confidently start off from a slope, whether in forward or reverse; Hill Descent Control, which uses the traction control system to help you descend steep slopes at a constant speed; Adaptive Load Control, which adjusts the Electronic Stability Control system based on vehicle load; and Emergency Brake Assistance, which provides additional pressure to the brake system to increase braking force when you apply the brakes quickly in an emergency situation


The highest variant in the Ranger line-up, the Ranger Wildtrak also includes side and rear curtain airbags for enhanced protection.

The new Ford Ranger was introduced in ASEAN in 2015, and is built at Ford’s AutoAlliance Thailand joint-venture in Rayong, Thailand.
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Industry News: Ford Malaysia announces promising sales numbers for September retail sales


Ford today announced September retail sales in Malaysia of 844 units, driven by continued demand for the Ranger (above - which has been recently facelifted) and Fiesta (below).The September result helped drive third quarter sales up 34 percent from the previous quarter to 2,691 units, as the Ford brand continues to gain momentum. 


The Ford Ranger pickup continued as Ford’s best-selling vehicle in Malaysia with September retail sales of 643 units. Overall third quarter Ranger sales jumped 51 percent from the previous quarter to 1,993 units. Year-to-date Ranger sales have now risen 14 percent to 6,814 units.


 Somehow this is news that goes against the current trend of a softening market. If the product is good, then even in trying times, good results can still be achieved. There should be some added momentum for Ford this next couple of months owing to the launch of the upgraded Ford Ranger last week .

PRESS RELEASE
Ranger and Fiesta Drive Ford’s September and Third Quarter Sales in Malaysia 

KUALA LUMPUR, Malaysia, Oct. 15, 2015 – Ford today announced September retail sales in Malaysia of 844 units, driven by continued demand for the Ranger and Fiesta.

The September result helped drive third quarter sales up 34 percent from the previous quarter to 2,691 units, as the Ford brand continues to gain momentum.

The class-defining Ranger pickup continued as Ford’s best-selling nameplate in Malaysia with September retail sales of 643 units. Overall third quarter Ranger sales jumped 51 percent from the previous quarter to 1,993 units. Year-to-date Ranger sales have now risen 14 percent to 6,814 units.

Ranger offers an unmatched combination of power, payload capacity, towing and water-wading capabilities, as well as a range of active and passive safety features, including up to a market-leading six airbags.

Ford expects the new Ranger – which was launched on October 9 and is now available in all showrooms nationwide – to give overall sales an extra boost through the end of the year.

“We look forward to reaching even more customers with the new Ranger, which builds on its reputation as the most capable, powerful and smartest pickup in Malaysia,” said David Westerman, managing director, Malaysia and Asia Pacific Emerging Markets, Ford Motor Company.

The sporty Fiesta contributed sales of 95 units in September, helping drive third quarter sales up 33 percent from the previous quarter to 322 units.

The Fiesta offers the most comprehensive safety package in its class, including up to seven airbags, and comes packed with smart technologies, including Ford’s SYNC in-car connectivity system that lets drivers make phone calls and control their in-car entertainment system hands-free, using voice commands.
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